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Quick Facts

Seats
30

Course Details

MODE

Full time

DURATION

24 Months

The industry-integrated, two-year full-time MBA – Marketing Communications programme, launched in collaboration with Jio Creative Labs (JCL)—India’s leading content and brand marketing powerhouse—goes beyond traditional classroom learning. It equips students with the dual edge of academic rigour and creative execution, starting from Day 1.

In today’s hyper-connected world, brands don’t just sell—they storytell. The MBA – Marketing Communications programme is crafted for a new era where marketers are not just strategists but also creators, capable of designing immersive narratives that engage, influence, and endure.

From brainstorming a viral campaign to scripting content that connects with millions, this programme is built to give students a front-row seat to how iconic brands and campaigns are created. Students don’t just learn about consumer psychology, digital media, and brand strategy—they actively apply these concepts through live projects, studio immersion sessions, and real-time briefs curated by JCL.

If you're someone who believes creativity and strategy go hand in hand, and you're ready to lead the future of marketing—not just follow it—this programme is your launchpad.


Eligibility Criteria

Students pursuing or having completed a minimum of the three-year graduate program in any discipline with a minimum of 50% aggregate marks from any recognised University.

Qualifying exam scores of either CAT / XAT / GMAT / NMAT / CMAT for MBA.

Admission Details

  • Qualifying Exam- 25%
  • Video Resume-25%
  • Personal Interview (Competency Based)-40%
  • Past Academic Record -10%

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