What is Communication Design
Communication design is a discipline or process that combines the principles of designing with information development and is aimed at communicating with people through the intervention of media such as print, electronic or presentations. Communication design course has been an attraction for many people since it inspires, motivates, and creates desires in the process of making a favourable impact on the minds of the masses. Whether to build a brand or move sales- it can play a huge part in the promotion of a message and mould a buyer’s behaviour. It involves market research, creativity, and various technical skills like the knowledge of typography, colour theory, and page layout etc.
Communication design helps to create visual hierarchies. From the early school of arts and graphic design, this discipline has attracted many students which led to the growth in the school of thoughts and how it can play a vital role in the human communication process. Fields such as print media, photography, film making, game design, animation, research, interaction design, digital media, etc have given communication design a professional touch in this competitive world. This emerging branch of study has led to possible findings of innovative design and applies them for a change in this society.
Communication Design Course Highlights
Particulars | Values |
Branch Name | Communication Design |
Degree | B.Des, M.Des, B.Sc, M.Sc |
Duration | B.Des (4 years) M.Des (2 years) B.Sc. (3 years) M.Sc. (2 years) |
Eligibility | B.Des and B.Sc. (10+2 any specialisation) |
M.Des and M.Sc (Bachelor's degree) | |
Admission Process | B.Des and B.Sc. (Entrance test / Cut off) |
M.Des and M.Sc (Entrance test / Cut off) | |
Top Entrance Exams | |
Course Fees | Rs 30, 000 to Rs 7.13 lakhs |
Top Colleges | IDC IIT Bombay - Industrial Design Centre, Indian Institute of Technology, SID Pune - Symbiosis Institute of Design, Srishti Manipal Institute of Art, Design and Technology, Bangalore, CIT Kokrajhar - Central Institute of Technology, Nirma University, Ahmedabad, PES University, Bangalore |
Career Options | Graphic designer, Promotion and merchandising officer, Art Director, Website designer, Industrial Designer, Interior designer, Lecturer |
Average Salary | Rs. 7 LPA |
Recruiting Companies | DOT School of Design, Tata Communications, BYJU’s, Amazon, Netflix |
Eligibility Criteria (UG & PG) of Communication Design
Each course has its own set of eligibility standards that must be met in order for an applicant to be considered for enrollment. To get admitted to the college of their choice, Communication Design students must complete certain basic requirements. This is the bare minimum that the student must meet; else, his or her application would be turned down. The following are the prerequisites for enrolling in a Communication Design programme.
Eligibility Criteria UG Courses
Admission in top colleges and institutes has admission criteria to take the best of students and the ones who are eager to learn and choose differently. The admission criteria include:
Passing class 10+2 from a registered board
Scoring at least 55 per cent marks in class 10+2
For admission into B.Des, the student must have studied science subjects in class 10+2
The student must score at least 50 per cent in science subjects
The students must score at least 45 per cent marks for admission into the bachelor of fine arts course
Students might be from any stream for studying fashion communication
Top Entrance Exams for UG Courses
NID DAT- The National Institute of Design is in charge of this exam. It's a three-hour offline test. The test is divided into two phases: preliminary and qualifying exams, after which the aspirant must appear for the Main Exam. Every year, between 2000 and 25000 students take this exam. However, because there are only 125 places available, the competition is fierce. NID has seven campuses around the country, with NID Ahmedabad being the best.
Eligibility Criteria for PG Courses
There is no age limit to pursue Masters in Design
For admission into a master's degree, the student must have studied design or architecture or fine arts in the graduation level.
Top Entrance Exams for UG Courses
SEED: Symbiosis Institute administers the Symbiosis Entrance Exam for Design. As one of the best colleges in the country, it faces stiff competition. Other SEED articles can be found here.
Specialization or Similar Ones
Communication Design courses and specialisations are available in a variety of formats. Those with similar specialties may have similar job opportunities after graduation. Specializations in design, fashion, and other industries are available to students. Specializations in Communication Design include the following:
B.Des in Communication Design | M.Des in Communication Design |
B.A in Communication Design | M.A in Communication Design |
P.G.D in Communication Design | - |
Top Communication Design Colleges in India
India is home to some of the world's best Communication Design institutions, with alumni going on to form some of the world's most well-known design firms. The following is a list of well-known colleges in India that offer Communication Design degrees:
Colleges | Fees |
IDC IIT Bombay - Industrial Design Centre, Indian Institute of Technology | - |
Rs. 1,680,000 | |
Srishti Manipal Institute of Art, Design and Technology, Bangalore | Rs. 2,447,100 |
Rs. 85,000 | |
Rs. 1,543,000 | |
Rs. 1,360,000 | |
Rs. 775,643 | |
Rs. 1,001,000 | |
Rs. 1,430,200 | |
Rs. 1,468,000 |
Top Private Communication Design in India
Communication Design programmes are available at a number of Indian universities. The admissions process for this programme is based on both merit and entrance examinations. Tuition costs differ from one college to the next. Here is a list of the best private Communication Design schools in India.
Colleges | Fees |
1,850,000 | |
1,962,500 | |
1,800,000 | |
320,000 | |
650,000 | |
2,435,000 |
Top Government Communication Design Colleges in India
Communication Design programmes are available at a number of Indian universities. The admissions process for the Communication Design degree is based on both merit and entrance exams. Tuition costs differ from one university to the next. Here is a list of the best government Communication Design institutions in India.
Colleges | Fees |
Rs. 1,290,000 | |
NID Vijayawada - National Institute of Design Andhra Pradesh | Rs. 750,800 |
Rs. 668,985 | |
Rs. 801,440 | |
CIT Kokrajhar - Central Institute of Technology | Rs. 85,000 |
IDC IIT Bombay - Industrial Design Centre, Indian Institute of Technology | - |
College Predictors VIEW ALL
Scope of Communication Design in India and Abroad
Whether it is in the field of print or public design, or advertising and event design, the scope in this career is vast and so the academic course has developed and soon it will be one of the most important courses in any country. In India, institutions like National Institute of Design (Ahmedabad), Pearl Academy (Mumbai, Delhi, Jaipur), MAEER’s MIT Institute of Design (Pune), GD Goenka School of Fashion and Design (Mumbai), Sir JJ Institute of Applied Art (Mumbai) and Delhi College of Art in New Delhi are the pioneers of coming up with new opportunities.
The scope abroad is even more. Colleges like Chelsea College of Arts in Chelsea, Macquarie University in Australia, or even London College of Communication in London gives out immense opportunities for students all over the world to learn and master the art and science of communication design and carve a niche in it.
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Course Fees Communication Design
| Minimum Fees | Maximum Fees | |||
|---|---|---|---|---|
| Private | Government | Private | Government | |
| UG |
2.40 Lakhs
B.Des in Communication Design at Alakh Prakash Goyal Shimla University, Shimla
|
7.51 Lakhs
B.Des in Communication Design at National Institute of Design Andhra Pradesh Vijayawada
|
27.78 Lakhs
B.Des in Communication Design at Pearl Academy, West Delhi Campus, New Delhi
|
10.93 Lakhs
B.Des in Communication Design at National Institute of Design Madhya Pradesh Bhopal
|
| PG |
1.50 Lakhs
M.A. in Communication Design at IMS Unison University, Dehradun
|
81.10 K
M.Des in Communication Design at Indian Institute of Technology Hyderabad
|
27.00 Lakhs
M.Des in Communication Design at The Design Village, Noida
|
82.50 K
M.Des in Communication Design at Central Institute of Technology Kokrajhar
|
Course Subjects
Subjects in any course assist applicants in gaining a wide understanding of the course. The disciplines of Communication Design provide candidates with information about the course as well as a variety of work options. Communication design institutes keep updating their syllabus as this subject is still in its fledgeling state and is thriving on everyday advancements of technology. So, one can expect many more subjects or different subjects to be there in the courses offered by different institutes. These are some of the subjects that come under Communication Design:
Subjects covered in UG
Indian Heritage | Drawing and media exploration |
Typography | Introduction to digital techniques |
Art appreciation | Colour and form studies |
History of design | Colour, context and composition |
Drawing and representation techniques | Environmental studies |
Narrative structure | Fundamentals of graphic design |
Industrial economics | Conceptualisation and visualisation |
Colour concepts | Selective writings for self-study |
Communication studies + semiotics | Software skills |
Research methodology and craft study | Design methods and process |
Introduction to printing technology | Documentation skills and presentation techniques and design project |
Graphic design for the social sector | Introduction to film language |
Visual identity design | Elements of moving images |
Introduction to interactive media | Design management |
Portfolio design | Science and liberal art |
Advanced design project | - |
Subjects covered in PG
Introduction to industry practises | Brand positioning and curatorial practices |
Design philosophy and Digital representation critique and brand communication | Designing research methods |
Visualisation | Industry guided project proposal |
Introduction to experience design | Information design |
Trend research and forecasting | Sustainable systems and craft studies |
Introduction to social design | - |
Careers in Communication Design
The communication design course has varied job availability with an innovative approach and even various startups hire communication designers for their web portal or design or many other works. Other job profiles like design thinking expert, industrial designer, interior designer, and user experience designer are also available.
This job is into the creation of visuals that relate or facilitate an idea or a story. With the help of computer software, they create visual concepts which inspire and captivate customers. Layout and production design is developed for advertisements, brochures, reports and magazines. | |
Promotion and merchandising officer | Their job is to create and also organise promotions and various other advertising campaigns. Even managing layout plans for the store and all other promotional activities are executed by them. |
They are the creative leads at marketing and advertising companies. They work with designers and artists to create a product vision and oversee the creative process by guiding the creative people who work under them. | |
Website designer | Website designers construct the look and feel of the website using various images, HTML, and JavaScript. |
They develop manufactured products’ concepts like cars, appliances, toys and electronics. They combine art, engineering and business to develop products for everyday use. | |
Their job is to make the indoor space safe, functional and beautiful with proper space requirements and decorative items with only selective essentials. | |
Aspirants can also become a lecturer of various subjects in the communication design field and teach and encourage students to work and gain knowledge in this area of study. |
Upcoming trends
The courses develop the skills of students who want to make a mark in the field of communication design and so, with the help of technology, the process of communication and information has changed rapidly making a wave of change in the academic field too. Communication design has spread rapidly because it works in such areas like media, software, games, publications, advertising and public relations which are required in our daily life irrespective of being real or virtual.
Following are the notable communication design trends that the industry will need to take notice of in the short to medium term:
Integrated communication with an emphasis on the digital platform
Videos and thoughtful animations
GIFs and cinemagraphs
Asymmetrical design layouts and unconventional colour schemes
Distinctive typography- a powerful visual tool of tomorrow
Unconventional scripts that dare to differ
Job Profiles and Top Recruiters
This is the age of information and communication is the pivot on which it stands. There is no single business which does not need a structured communication system for reaching out to its target market. Following are some of the sectors that need communication design freshers and experienced candidates on a regular basis:
Edutech
Ecommerce
Fashion media
Hospitality industry
Marketing agencies
Boutiques
Manufacturing units
Advertising companies
Web designing companies
CoWrks
DOT School of Design
Tata Communications
BYJU’s
Amazon
Netflix
Average Salary
The average starting salary for B. Des degree holders in communication design is Rs 2,80,000 per annum while B.Des degree holders in fashion communication may earn up to Rs 3.58 lakhs per annum. After the completion of master degree in design, the annual salary will range from Rs 3 to 8 lakhs per annum.
Job Position | Average Salary (Approx.) |
Graphic designer | Rs. 2 - Rs. 5 Lakhs p.a. (Approx.) |
Promotion and merchandising officer | Rs. 3 - Rs. 6 Lakhs p.a. (Approx.) |
Art Director | Rs. 5 - Rs. 7 Lakhs p.a. (Approx.) |
Website designer | Rs. 10 - Rs. 15 Lakhs p.a. (Approx.) |
Industrial Designer | Rs. 3.5 - Rs. 7 Lakhs p.a. (Approx.) |
Interior designer | Rs. 5 - 9 Lakhs p.a. (Approx.) |
Lecturer | Rs. 4 - Rs. 8 Lakhs p.a. (Approx.) |
Required Skillset for Communication Design
- In the sector of Communication Design, there are big recruiters looking for applicants with certain skill sets. These abilities enable candidates to function in a variety of situations. The candidate must possess the following skill sets:
Knowledge of marketing | Ability to understand consumer psyche |
Creativity | Ability to use computer software |
Aesthetics sense | Commercial mindset |
Course Curriculum for Communication Design
The UG course of B. Des in communication design has 8 semesters distributed over 4 years. The post-graduation course is of 2 years’ duration. It has more advanced topics included in the syllabus in the field of communication design. The following section mentions each of the subjects that one has to study throughout the CD course.
Communication Design is the new trend in today’s world and everybody, whether it is an individual or a company, needs to secure the design part to make and create a better position in the market.
Communication design is increasing rapidly and becoming a trendsetter for the younger ones who can choose from a variety of subjects.
Popular Online Design Courses and Certifications
Popular Communication Design Entrance Exams in India
Popular Communication Design Colleges in India VIEW ALL
Nirma University
- Fees: ₹ 1543000
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Sharda University
- Fees: ₹ 1140907
Frequently Asked Questions (FAQs)
Question: Which entrance exams are required for Communication Design?
Answer :
Some top entrance examinations which are required for Communication Design are NID DAT, SEED.
Question: What skills are required for a Communication Design degree?
Answer :
The skills that are required for a Communication Design degree are Knowledge of marketing, Ability to understand consumer psyche, Creativity, Ability to use computer software, Aesthetics sense, Commercial mindset.
Question: What is the average salary Communication Design graduates are offered?
Answer :
The average salary of Communication Design graduates is Rs. 8 LPA.
Question: What is the required education qualification eligibility for Communication Design admission?
Answer :
Admission in top colleges and institutes has admission criteria to take the best of students and the ones who are eager to learn and choose differently. The admission criteria include:
Passing class 10+2 from a registered board
Scoring at least 55 per cent marks in class 10+2
For admission into B.Des, the student must have studied science subjects in class 10+2
The student must score at least 50 per cent in science subjects
The students must score at least 45 per cent marks for admission into the bachelor of fine arts course
Students might be from any stream for studying fashion communication
Question: What are career opportunities after Communication Design?
Answer :
Some of the job profiles for students after Communication Design are Graphic designer, Promotion and merchandising officer, Art Director, Website designer, Industrial Designer, Interior designer, Lecturer.
Question: What are top Communication Design colleges?
Answer :
Top Communication Design colleges are: IDC IIT Bombay - Industrial Design Centre, Indian Institute of Technology, SID Pune - Symbiosis Institute of Design, Srishti Manipal Institute of Art, Design and Technology, Bangalore, CIT Kokrajhar - Central Institute of Technology, Nirma University, Ahmedabad, PES University, Bangalore.
Question: What are top Communication Design recruiters of fresh graduates?
Answer :
Top Communication Design recruiters of fresh graduates: Corporate houses, Manufacturing companies, Shopping malls, Boutiques.
Question: What are top Communication Design Employers?
Answer :
Top Communication Design Employers: DOT School of Design, Tata Communications, BYJU’s, Amazon, Netflix.
Question: What is the average Communication Design fee?
Answer :
For Communication Design admissions, private universities may charge high tuition, whereas government colleges may charge a low rate. A Communication Design degree will cost somewhere between Rs 30, 000 to Rs 7.13 lakhs.
Question: What is Communication Design?
Answer :
Communication design is a discipline or process that combines the principles of designing with information development and is aimed at communicating with people through the intervention of media such as print, electronic or presentations. Communication design course has been an attraction for many people since it inspires, motivates, and creates desires in the process of making a favourable impact on the minds of the masses.
